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Our services
Everything works better
with the right people
EVP, employer branding and storytelling
From strategic and creative ideation to game-changing copy that attracts diverse audiences, the way we craft words and pixels has the power to influence minds and hearts to help you attract.
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EVP and employer brand development, execution, and activation
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Attraction campaigns (advertising)
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Inclusive recruitment communications
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Referrals and internal communications
Recruitment services
Our model is designed to build equity in your business not ours.
Most recruitment is built around process first. Ours is built around your story, because that's what candidates want to hear. Who's hiring, and what's the story behind the hire? Growth, change, new markets, new leaders. There is always a story.
Our Story-led recruitment offer puts your story at the front of everything. From the first piece of content to the final offer, every touchpoint is designed to attract the people who belong with you, and quietly turn away those who don't, in a way that gives them a positive story and impression to remember.
Process? We work to yours, or rebuild it entirely in your story, not ours.
Media and social
We live and breathe digital and media. We've pioneered an agnostic view of how you can attract and recruit. We focus on ensuring you get the cut-through and results across the media and channels relevant to your audience. Be it engaging community or Iwi groups, or harnessing the reach of outdoor or PR.
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Attraction Assessments – a 360° view of your recruitment media spend and planning
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Advertising management - through Haineslink – access to over 1,000 media channels
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Programmatic and behavioral
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Media planning and buying
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ROI reporting
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Social - paid social
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Content and asset management
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Channel creation – sometimes we just have to find it or make it
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AttractAnalytics – our own reporting platform that brings all your campaign results into one live dashboard, with the takeaways written for you
Content and video production
Bringing your story to life is vital, be it content across social channels or a deeper dive into moving to the other side of the world. Arming up our team and yours to share powerful content to engage and recruit. Our team is unmatched in helping employers produce and develop their story and content.
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Career and campaign websites
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Video content - single story or series
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Media and social content
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Animation
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Podcasts
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Events
